March 11, 2010

Random Commuter Observations

For the past day or two, my metro commute has been papered over with flyers, posters and billboards from something called Accenture. (Apparently, they're hiring.)

It occurs to me that, what with the general trend in marketing these days, I don't even know if "Accenture" is supposed to be a car, a computer software system or some new guys' E.D. drug.

Posted by Robert at March 11, 2010 11:27 AM | TrackBack


I guess business is up at Accenture since they turned Tiger Woods loose.

I think Accenture is the current iteration of one of those nefarious accounting firms that got caught with its "Enron" showing. Either that or it's reverse-psychology branding.

Posted by: 11B40 at March 11, 2010 12:50 PM

Accenture started life as the consulting wing of Arthur Andersen, Andersen Consulting. They split in 1989 and the divorce was final in 2000. The Accenture name came in on 1/1/2001 and as a result they suffered no spillover effect from the Enron/Arthur Andersen debacle.

Posted by: Captain Ned at March 11, 2010 01:24 PM

The other major consulting firms (by which I mean Deloitte) use a very colorful, not-so-family-friendly version of Accenture's name to describe their business practices. Which is, of course, well-earned.

(Not that there are any shining stars of decency in the big consulting world or anything...)

Posted by: Brian L. at March 11, 2010 02:11 PM
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