March 21, 2006

Random Commuter Gripe

The local ESPN Zone has a series of poster ads in the Metro tunnel at 12th and F Streets leading down into the Metro Center station that I have to pass every day.

Some marketing genius decided that it would be fun to mix the themes of sports and history (this being Dee Cee, and all). So the ads consist of questions that an imaginary tourist child might ask his imaginary tourist parent. Among them are:

"Daddy, was Adams the starting forward?"

and

"Daddy, did Jefferson have game?"

Apparently, little tourist child is sufficiently impressed with ESPN Zone that he also makes the pronouncement:

"They ought to build a monument to this place."

I hate these ads. I hate them with a passion. And I hate them more every time I see them. Which is twice a day. Every day.

They're not clever. They're not funny. And it strikes me that the concept of a kid who can't distinguish presidents from basketball players would be a source of shame, not apparent pride.

Just thought you'd like to know.

YIPS from Steve: Probably not a good time to shill for the Electoral College Athletic Department t-shirts.

Just because they were the last #16 to unseat #1 in the Tournament and all.

Posted by Robert at March 21, 2006 02:49 PM | TrackBack
Comments

Forget these random commuter gripes: When will we see the audience participation post?

Posted by: Rachel at March 21, 2006 02:52 PM

I know, I know. But things have been hectic 'round here and you guys gave me so much stuff to work with that I'm still sorting it.

I'm planning to sit down Thursday night with the remainder of my Scotch and see if I can't git 'er done.

Posted by: Robbo the LB at March 21, 2006 03:12 PM

I hate these ads. I hate them with a passion. And I hate them more every time I see them. Which is twice a day. Every day.

On this, you and I are in total agreement. I've often thought to myself, 'boy they were really scraping the bottom of the barrel when that douche art director lobbed those "creative" quotes during the agency pitch.'

I want to rip them down.

Posted by: Bill from INDC at March 21, 2006 03:29 PM

"And it strikes me that the concept of a kid who can't distinguish presidents from basketball players would be a source of shame, not apparent pride."

One of the recurring themes in your posts, Robbo, is the notion of civic pride. It's very Roman of you, if I had to put a word on it.

It's also a delusion from which I suffer. When I did that blog-word-cloud-thingy you posted some time ago, it turned out one of the frequent recurring words on my site was "shameful". I think you and I might be the last two people on Earth familiar with the concept.

Posted by: The Colossus at March 21, 2006 04:10 PM

I found those ads distasteful myself when I encountered them recently. But I also have to think that they ran them by focus groups of the kinds of people that they wanted them to appeal to and got a good reaction, right?

I've long thought that it was time we reinstituted the concept of shame-as-deterrent-for-stupidity-and-or-other-ridiculousness. The problem with this, of course, is that if we actually caused someone to feel shame, we would be damaging their precious self-esteem and then where would we be - cause we may not have kids that know much, but darn it, they feel good about their ignorance.

Posted by: beth at March 21, 2006 04:25 PM